In 2000, Roland Gumpert proposed a new generation of sports car. One of the first concerns of this car was that it was a street-legal car which would be ready for the racetrack. He returned to Germany at the end of 2001, after more than three years in China where he was the head of sales and marketing, responsible for the development of the dealer network of the Audi-VW joint enterprise. Just after he returned to Germany, automobile designer Roland Mayer asked him if he would assist him in building a prototype sports car. Audi approved Gumpert's involvement in this project, on the condition that, if they did eventually develop a new supercar, it would not be a prototype, but a series product.
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